Alessandro Galeazzi, from the University of Padova in Italy, researches social media behaviour, and he's warned of the potential dangers of AI technology.
He told the BBC: "My feeling is that the flood of nonsense, low-quality content generated using AI might further reduce people's attention span."
Galeazzi suggested that an over-exposure to AI-generated content could harm our intellectual abilities.
He added: "I would say AI slop increases the brain rot effect, making people quickly consume content that they know is not only unlikely to be real, but probably not meaningful or interesting."
Dr Manny Ahmed, the CEO of OpenOrigins, a company that distinguishes between AI and real images, thinks more needs to be done in order for consumers to distinguish between what's real and what's AI generated.
He said: "We are already at the point where you cannot confidently tell what is real by inspection alone. Instead of trying to detect what is fake, we need infrastructure that allows real content to publicly prove its origin."
Meanwhile, Emily Thorson, an associate professor at Syracuse University in the US, has a slightly different perspective on the issue, insisting that it depends on what people are doing on social media platforms.
She explained: "If a person is on a short-video platform solely for entertainment, then their standard for whether something is worthwhile is simply 'is it entertaining?'
"But if someone is on the platform to learn about a topic or to connect with community members, then they might perceive AI-generated content as more problematic."